Team

Raj Vij

Principal & Founder

Raj Vij is the Principal and Founder of Service-NXT Inc., a pioneering technology firm that is transforming how businesses leverage AI and digital solutions to drive operational excellence. With over two decades of experience in B2B tech and a proven track record of delivering innovative, next-generation solutions, Raj is passionate about bridging the gap between cutting-edge technology and practical business applications. Raj’s expertise spans AI implementation, process optimization, and strategic digital transformation. Throughout his career, he has worked with prominent companies such as Rogers Communications, TELUS Business, and Aisera, where he played key roles in helping clients achieve their business transformation goals through conversational AI and automation solutions.

Raj holds multiple certifications in cloud computing, professional sales, and global business management, further enhancing his ability to deliver impactful solutions. His forward-thinking approach has earned him recognition as a visionary leader in the AI and tech space.

At Service-NXT, Raj leads a team of skilled professionals, guiding organizations through their digital journeys, from strategic consulting to full AI-powered solutions. His mission is to help businesses harness the power of technology to unlock new opportunities, reduce costs, and accelerate growth.

Zia Ul Haque

CTO

With over 20 years of experience in the technology field, Zia Ul Haque is a seasoned Technology Solutions Architect at Service-NXT. Zia brings a wealth of expertise from his extensive career working with leading global firms such as Accenture, Dion Global Solutions Ltd. and Religare.

Currently, he serves as Chief Technologist at Elite Digital Technologies, where he leads the design and implementation of cutting-edge technology solutions.

Zia specializes in bespoke application development, digital transformation, and complex AI-driven solutions. His deep understanding of technology infrastructure and digital innovation has made him a trusted advisor in the field of solution architecture, ensuring clients receive tailored, high-performance systems that align with their business goals.

Throughout his career, Zia has been at the forefront of driving technology advancements, from AI integration to optimizing enterprise systems for scalability and efficiency. As the Technology Solutions Architect at Service-NXT, Zia leverages his vast experience to design strategic, future-ready solutions that drive digital success for our clients.

Kay Vij

Director of Strategic Initiatives

Kay Vij serves as the Director of Strategic Initiatives at Service-NXT, bringing a wealth of experience in business strategy, operations, and leadership. With a background in Business Administration (BBA), Kay has a proven track record of successfully running her own computer systems training and education business, where she honed her expertise in guiding organizational growth and fostering innovation.

At Service-NXT, Kay plays an advisory role, offering insights into strategic business decisions, including talent acquisition, compensation strategies, and ensuring the company remains focused on its core priorities at every stage of its growth. Her broad experience extends into education, where she has previously taught, and real estate, where she has built and scaled a successful investment portfolio.

Kay’s multifaceted expertise, combined with her hands-on approach to strategy, ensures that Service-NXT stays aligned with its long-term goals. Her ability to blend practical business knowledge with strategic foresight makes her an invaluable asset in driving the company’s future success

Shradha Choudhary

Marketing Analyst

Shradha Choudhary is a dynamic Marketing Analyst at Service-NXT, where she plays a key role in driving research-driven insights and supporting marketing strategies across various AI and technology projects. With a keen understanding of market trends and consumer behavior, Shradha ensures that our marketing efforts are aligned with the latest industry developments, helping to position Service-NXT as a leader in the generative AI space.

Her strong analytical skills and attention to detail are evident in her ability to identify new opportunities, optimize campaigns, and deliver research-backed solutions to enhance Service-NXT’s client outreach and engagement strategies. Shradha’s contributions are instrumental in ensuring that each project we undertake is tailored to meet the specific needs of our clients.

A versatile and dedicated professional, Shradha thrives in fast-paced environments, consistently delivering high-quality work that drives results. Her commitment to continuous learning and her passion for innovation make her a valuable asset to the Service-NXT team.

Eric Stanciu

Account Executive

With a robust foundation in Business Management and Organizational Studies from Western University, Eric Stanciu brings a fresh perspective and a vigorous drive to his role as Account Executive at Service-NXT. Currently specializing in consumer behavior, Eric combines his academic knowledge with a passionate entrepreneurial spirit, showcased in his founding role at Red Bags Food Drive of Cornell.

At Service-NXT, Eric is pivotal in nurturing client relationships, managing account portfolios, and ensuring that our solutions align with our clients’ strategic goals. His enthusiasm for understanding consumer behavior and market dynamics enhances our team’s ability to deliver tailored AI solutions that not only meet but exceed our clients’ expectations.

Eric’s dedication to social impact, illustrated by his ongoing commitment to the Red Bags Food Drive, mirrors our company ethos of driving positive change through technology. His approach to account management is guided by a blend of empathy, strategic thinking, and a deep commitment to client success, making him a valued member of our team.